BUSM1267

This course provides fundamental knowledge of the characteristics and functions of business in our economic environment as well as how business impacts our society. Areas of study include form of ownership, economics systems, business ethics, management, motivation, leadership, marketing, finance, and components of a business plan. Through this course students gain an understanding of business operation so that employees in various positions can play an integral part of the overall success of any organization. Student Learning Outcomes

• Differentiate the various forms of business ownership.
• Develop a marketing mix.
• Contrast different financing options for small businesses.
• Identify the various components of online businesses.
• Create a business plan.