SAMG2285

Students in this course will generate and evaluate small business opportunities. Students will research and create a business plan taking it from conception through development for the development of a business plan. Managerial concepts are applied in this course as it relates to owning or operating a small business. Students will research an industry and a target market, plan promotions, determine operations, and calculate financial statements to produce a complete business plan.Student Learning Outcomes

• Identify foundations of entrepreneurial leadership.
• Generate ideas for small business opportunities.
• Conduct feasibility analysis for business plan application.
• Apply research methods to a business plan.
• Conduct target market analysis.
• Calculate investment required for business start-up.
• Create an income statement, balance sheet, and cash flow statement for inclusion in the business plan.
• Identify financing options for business startup or expansion.
• Evaluate appropriate business legal structures for business plan development.
• Determine managerial operations and structure.
• Create a business plan.